Many women are less than 5'4" in height and in the clothing industry they are called petite. Shorter women need clothes tailored to fit their short and petite frame. If you go to a lot of department stores, you will notice that only a few have a section for petite women's clothes. If yo

During my 25 years as a Yellow Page consultant, I've looked at 1000's of ads and consulted with every type of company imaginable. So I consider myself to be somewhat of an expert when it comes to determining what makes a successful Yellow Page advertisement. It begins with the placement. Is

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